From the beginning, Simple Body has been more than jars and labels—it’s been conversations. Real, human conversations that start with a question, a worry, or a story. Our products aren’t dreamed up in some faraway lab; they’re shaped by the people who walk into our shop, send us an email, or lean in across a table and say, “Do you have anything for…?”

Listening Is Where It All Begins

Take my friend Jen, for example. She was determined to cloth diaper her baby but worried about using commercial diaper creams. One day she asked me if I had anything for diaper rash. At the time, I didn’t. But her question sent me down a rabbit hole—researching what really causes diaper rash, how to prevent it, and which ingredients treat the root cause instead of just masking it. In that search, I stumbled across a Native American recipe for a “wound healing salve.” It inspired what eventually became Skin Rescue—a product that now helps countless families just like hers.

And then there was the young waitress who worked at a nearby restaurant. She’d stop by after long shifts, sharing how the busy, greasy kitchen air was wreaking havoc on her skin. She was breaking out, and nothing she tried was helping. What she wanted was simple: a way to refresh her face during the day, to wash away the build-up without stripping her skin raw. That conversation became the seed for Clean Sweep. Today, she proudly tells people she’s acne-free, and she credits it to that little spray bottle born out of her story.

These Stories Are Our North Star

Moments like these remind me why we do what we do. It’s not just about formulating with beautiful plant-based ingredients—it’s about responding to real needs. The best products in our line didn’t come from a business plan; they came from listening.

Every time you share with us—whether it’s how your skin changes in the Colorado winter or that your teenager needs something gentle but effective—we’re reminded that this is a living, breathing conversation. And those conversations guide us far better than any trend forecast ever could.

Why It Matters

At Simple Body, skincare has never been a one-way street. It’s a relationship built on trust, curiosity, and care. You bring us your stories, and we do the work of turning those stories into solutions. When you pick up a jar or a bottle from us, you’re holding more than a product—you’re holding a collaboration between us and our community.

And that, to me, is the heart of being a skincare brand that actually talks to its customers. It’s listening deeply, creating thoughtfully, and always remembering that the best ideas are the ones we build together.

xoxo
Jewels